Top PPC Software

PPC software is used to track and optimize marketing spend on paid search campaigns. . Use our rankings below to compare PPC Software options and features, and find the best one for you and your business.

PPC Software Features

AB Testing

Create two versions of content actions and gauge which is more effective

Account Alerts

Informs of any account changes and notifications

Bid Management

Share bid details, archive bids, and create bid requests to assist in bid solicitation and quote comparison

Budget Management

Forecast, plan, log, report and analyze project spending

Campaign Management

Create a collection of marketing actions to complete specific goals.

Click Tracking

Track the amount of clicks on individual products to measure campaign results

Conversion Tracking

Keep a track of interactions with the customer during the virtual tour and convert leads into successful opportunities

Keyword Research Tools

Software programs that assist in the ideation and discovery process of new search terms for online pages

Keyword Tracking

The activity of gathering data based on keywords used on phonecalls and online.

Landing Pages/Web Forms

Create an online form to capture new lead information

ROI Tracking

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

1

Optmyzr

By Optmyzr

4.7★★★★★(428 Ratings)

Reporting, management, optimization, auditing and troubleshooting of PPC accounts made faster and simpler. Read More

2

ClickCease

By CHEQ

4.8★★★★★(366 Ratings)

Protect your PPC campaigns from bots and competitors with ClickCease. Drive better marketing results with cleaner traffic. Read More

3

SE Ranking

By SE Ranking

4.8★★★★★(347 Ratings)

SE Ranking's SEO/PPC Competitor Research tool helps get full data on organic and paid search for every competitor in 50+ countries. Read More

4

ClickGUARD

By ClickGUARD Software

5★★★★★(322 Ratings)

Worlds most advanced click fraud protection solution to stop all money wasting clicks that drain and damage PPC campaign effectiveness. Read More

5

SpyFu

By SpyFu

4.6★★★★★(283 Ratings)

Keyword and PPC research solution to help you outrank competitors, track your rankings, and increase web traffic. Read More

6

AgencyAnalytics

By AgencyAnalytics

5★★★★★(235 Ratings)

AgencyAnalytics is the all-in-one PPC reporting dashboard that impresses clients and saves time. Read More

7

NinjaCat

By NinjaCat

4.5★★★★★(193 Ratings)

NinjaCat is a digital marketing performance management platform for agencies, media companies, and brands. Read More

8

Adalysis

By Adalysis

4.7★★★★★(87 Ratings)

Easily manage your PPC accounts with automated recommendations, unique data views, and fast implementation. Simple, Yet Powerful. Read More

9

Clixtell

By Clixtell

5★★★★★(60 Ratings)

Stop Bots & Competitor Click Fraud - Save money and boost your ROI! Clixtell is the world's #1 rated Click Fraud Protection software. Read More

10

Clever Audit

By Clever Ads

4.6★★★★★(58 Ratings)

Get a free Google Ads Audit, optimize your Google Ads campaigns instantly and stop wasting money. Free Google Ads Management. Read More