Top MRM Software

Marketing Resource Management, or MRM, software helps organizations optimize utilization of various assets available to the marketing departments. Use our rankings below to compare MRM Software options and features, and find the best one for you and your business.

MRM Software Features

Approval Workflow

Route documents and other data through one or more stakeholders for review and approval

Brand Management

Add customized logos and colors to the interface

Budgeting/Forecasting

Allocate expenses needed

Content Management

Creating, updating, monitoring accuracy, and ensuring brand consistency for all written materials that are distributed to stakeholders.

Digital Asset Management

Manage digital assets

Expense Management

Plan, pay and track business related expenses.

Marketing Calendar

See past and upcoming campaigns and communications in a calendar view

ROI Tracking

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Strategic Planning

At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them

1

monday.com

By monday

4.7★★★★★(5,971 Ratings)

From ideation to execution, monday.com helps marketing teams plan strategically while managing resources effectively. Read More

2

Smartsheet

By Smartsheet

4.6★★★★★(5,152 Ratings)

Smartsheet is an online work execution platform empowering organizations of all sizes to plan, manage, automate, and report on work. Read More

3

Wrike

By Wrike

4.3★★★★(3,926 Ratings)

Wrike is a marketing resource planning software with Gantt charts, performance reports, resource management, and 400+ integrations. Read More

4

Widen Collective

By Widen

4.5★★★★★(715 Ratings)

Power your content with award-winning DAM, PIM, MRM, and brand management solutions with service beyond compare. Read More

5

TapClicks

By TapClicks

4.4★★★★(386 Ratings)

A Unified Marketing Platform Powered by Data and Driven by Automated Intelligence Read More

6

Bynder

By Bynder

4.5★★★★★(340 Ratings)

Bynder is a MRM game changer. Find out why and download the free MRM Definitive Guide. Read More

7

Filecamp

By Filecamp

4.8★★★★★(186 Ratings)

Digital Asset Management & Media Library software in one integrated, secure and cost-effective solution. Unlimited users in all plans! Read More

8

IntelligenceBank

By IntelligenceBank

4.9★★★★★(156 Ratings)

End-to-end campaign management solution enabling companies to seamlessly manage digital assets, branding and marketing operations. Read More

9

Marvia

By Marvia

4.5★★★★★(94 Ratings)

An automated marketing solution that helps brands with consistent brand positioning while creating unique, customized content. Read More

10

Dreamdata

By Dreamdata

5★★★★★(81 Ratings)

Dreamdata is a B2B Revenue Attribution Platform that helps you build, repeat and scale success. Read More