Top Customer Journey Mapping Tools

Customer Journey Mapping tools make it possible to visualize and analyse customer experience across all touchpoints and channels. Use our rankings below to compare Customer Journey Mapping Tools options and features, and find the best one for you and your business.

Customer Journey Mapping Tools Features

Action Management

Detailed plan including steps, milestones, assignments, and timeline needed to complete a project, strategy or goal

Behavioral Analytics

Track and analyse user behavior within a system or network

Collaboration Tools

Provides a channel for team members to share media files, communicate, and work together

Customer Profiles

Record customer information, purchase history, and other notes

Data Import/Export

Import and export information and reports to and from the program

Predictive Analytics

Predict future data based on historical data sets

Surveys & Feedback

Gauge satisfaction and receive information for improvement and success

Templates

Sample files or documents that could be customized as needed or used as is

1

Miro

By Miro

4.8★★★★★(1,375 Ratings)

The #1 online collaborative whiteboard platform for mapping the customer journey Read More

2

Hotjar

By Hotjar

4.8★★★★★(938 Ratings)

Use Hotjar to understand how users behave on your site. Insights you will get will help you build a great customer journey. Read More

3

Pendo

By Pendo

4.6★★★★★(449 Ratings)

Use Pendo's customer journey analytics to learn how customers move through workflows, then take action to improve the user experience. Read More

4

LeadsRx

By LeadsRx

4.5★★★★★(334 Ratings)

Impartial customer journey analytics; evaluate journeys across devices, browsers, apps; review key metrics to reduce path-to-purchase Read More

5

Smartlook

By Smartlook

4.8★★★★★(285 Ratings)

Smartlook is a qualitative analytics solution for websites & mobile apps with always-on recordings, heatmaps, events & funnels Read More

6

Lucky Orange

By Lucky Orange

4.7★★★★★(150 Ratings)

Get 10 tools in 1 to increase website conversions and improve visitor's experience with heatmaps, user recordings, live chat and more. Read More

7

FullStory

By FullStory

4.7★★★★★(143 Ratings)

FullStory helps businesses understand, measure, and improve their digital experience across sites and apps. Read More

8

GetFeedback

By SurveyMonkey

4.9★★★★★(94 Ratings)

GetFeedback is the #1-rated feedback solution for Salesforce. Seamlessly connect all of your CX surveys for actionable insight. Read More

9

Matomo

By Matomo

5★★★★★(83 Ratings)

Matomo is the leading open-source analytics solution. Make more informed decisions while ensuring data privacy and ownership. Read More

10

Dreamdata

By Dreamdata

5★★★★★(81 Ratings)

Dreamdata is a B2B Revenue Attribution Platform that helps you build, repeat and scale success. Read More