AB Testing Software Features

AB Testing

Create two versions of content actions and gauge which is more effective

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Behavior Tracking

Track visitors'/audience's responses across web pages and other optimized content

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Funnel Analysis

Method of analysis that visualizes the series of events that lead towards a defined goal.

Heatmaps

A visual display that uses a color spectrum to show how visitors interact with areas of a web page

Landing Pages/Web Forms

Create an online form to capture new lead information

Multivariate Testing

Create many versions of emails, forms, or actions and gauge which is most effective

Reporting/Analytics

View and track pertinent metrics

Split Testing

Conduct tests to compare performance across various versions of content (web pages, images, emails, etc.)

Statistical Analysis

Apply statistical/mathematical models to sets of data

Surveys & Feedback

Gauge satisfaction and receive information for improvement and success

Third Party Integrations

Improve business process by accessing more features and applications by combining third party integrations

Visual Editor

Online rich text editor

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