Active Agent Overview
What is Active Agent?
Active Agent is a demand-side platform which provides direct access to AdExchanges and supply-side platforms (SSP). Its goal is to automate relationships with marketers and to shop, plan, and optimize media such as addressable TV, digital audio, and DOoH without wastage. Users can choose between different bid strategies, including bid factoring, dynamic buying, and pacing. The tool also offers options for target group definition.
Top Active Agent Alternatives & Competitors
With over 20 years of digital advertising technology experience, AdButler has created a robust platform with a wide range of solutions. AdButler engineers are available to support clients, create custom business logic, ... Read More
Choozle provides a digital advertising software platform that leverages detailed consumer data to power programmatic advertising campaigns across display, video, mobile, and other mediumsall from a single, intuitive inte... Read More
Active Agent is a demand-side platform which provides direct access to AdExchanges and supply-side platforms (SSP). Its goal is to automate relationships with marketers and to shop, plan, and optimize media such as addre... Read More
Data Management Platform Read More
It is a DSP solution that helps businesses target audience, manage campaigns, handle creatives, generate reports, and more. Read More
Cloud-based platform that helps businesses target audience and measure the performance of campaigns. Read More
Programmatic advertising platform with access to premium inventory Read More
Cloud-based demand-side platform that helps businesses manage targeted advertising campaigns. Read More
Demand-Side Platform is a DSP solution that offers an intelligent forecasting tool, an accurate reporting dashboard, and geofencing. Read More
Cloud-based solution to helps businesses run campaigns across targeted audiences and purchase multiple media impressions. Read More